Welcome
to the new era of
Professionals
We’re reimagining what it means to be part of a real estate network.
Thanks for visiting us at AREC. You’ve caught us at a pivotal moment — Professionals is undergoing the boldest transformation in our 50-year history. From brand to business model, we’ve evolved into a marketing-led, member-first powerhouse built for modern real estate success.

Welcome
Why more agencies are switching
Member-Owned,
Not Franchised
No commissions. No royalties. Just a low, fixed-fee model reinvested back into your business.
Marketing-Led &
Future-Focused
In-house creative team, Canva Enterprise tools, and automated content creation included.
Led by Strategy,
Built on Support
Our new CEO brings a bold vision and strong marketing background that’s reshaping the way our network performs.
Why more agencies are switching
What makes us different?
-
In-house creative agency led by James Procter
-
Canva Enterprise access with 300+ templates
-
Social media automation with Properti
-
Custom design service + seasonal packs
-
1:1 support and webinars
-
-
Personalised onboarding
-
Local executive team for sales, PM & growth
-
Compliance, signage, and systems taken care of
-
Regular in-person visits
-
-
Use your preferred CRMs and tools
-
Easy automation and brand-safe assets
-
Plug-and-play integrations
-
-
State forums + national events
-
Future Leaders Program
-
Quarterly principal sessions
-
PRO-Elite Retreats
-
-
No local competition
-
Regional connection
-
Recognition and reward events
-

A smarter way to grow
We don’t take a percentage of your sales or rent roll — ever.
Our flat monthly fees are based on your office location (metro, major regional or minor regional), and we offer flexible pricing for multi-office agencies. We’ll work with you to create a membership model that matches your goals.
A network that gives back
Every office contributes $20 per settlement to the National Breast Cancer Foundation. Together, we’ve raised over $4.5 million to date.
In times of crisis — from fires to floods — our offices support one another. When you join Professionals, you join a national family.

Here's what we've achieved together this year:
$856K
invested in brand campaigns
8,719
leads delivered to members
7.9M
website visits
13
new offices opened
15
Forums, retreats, awards across Australia

Ready to learn more?
Want to know what Professionals could look like for your business? Complete the form below and one of our senior team members will be in touch.